Primeurs 2014 Bordeaux comes to a close as 2015 gets going

Château Béard la Chapelle, St Emilion Grand Cru flowering Merlot
Château Béard la Chapelle, St Emilion Grand Cru flowering Merlot
Château Coutet, St Emilion a forgotten property
Château Coutet, St Emilion a forgotten property

With so far the flowering of 2015 Bordeaux taking place Under ideal conditions, the new vintage pronounces very well as the 2014 vintage primeur campaign comes to an end. Prices were up an 8% on average which with the weak euro made for some attractive offers in my opinion. But apparently the market expected more, that the prices for the 2014 were significantly lower than the very challenging 2013. Is there no link with quality? Does a price not equate to a certain quality? Or are we in the domain of Gucci and Prada where nothing but the name accounts for all? I have bought some wines this year on the futures market. I loved Pontet Canet 2014 when I tasted it during the busy week at the start of August. Who knows if it is good investment. We will not know that for some years to come. I think it is as worthy as the 2007 now selling after 8 years at the samish price of 74€(I stil have to pay the 20% vat tax). I think 2014 is a good year, perhaps not for very long term aging  but good attractive wines.

2014 Roundup The final count shows that only 19% of chateaux released their 2014 wines with a price drop, and 17% kept them the same as last year. A full 64% of them posted a rise – on average around 8% more expensive than 2013 and a full 36% more than 2008. And even those that did price fairly put a tiny quantity of wine on the market.

The Big Ones;

Margaux, Haut-Brion and Mouton Rothschild all released at €240 ex-Bordeaux, with Lafite Rothschild releasing a first tranche of wines at €288.

Cheval Blanc and Ausone were selling  way above the left bank firsts at 360€ ex Bordeaux (both up 20% on 2013)

Angélus  was one of the first to release at a mighty 180€ per bottle ex Bordeaux and is not selling. Pavie released at the same and is popular (according to the château).

Chateau Montrose
Chateau Montrose

Perhaps the last word goes to Montrose who raised prices some 54% in relation to last year (more in line with Cos d’Estournel its neighbour in St Estephe and also a 2ieme Grand Cru Classé? Who knows?). They are hosting the Fête de la Fleur at the end of the biggest wine fair in the workd ‘Vinexpo’ in mid June. It was one of the best rated wines but seems a lot to do about re-positioning. The brothers Bouygues (wo run and own similar to a French Virgin empire) bought the property in 2006 and renovated 10,000m2 spending over 20 million euro.

Château Chasse Spleen Moulis
Château Chasse Spleen Moulis


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